Monom the concept store is a store that started from the need to have a showroom in Cluj, for our minimalist jewelry brand that was born here in 2016.
However, we wanted this store to offer more than just our jewelry - firstly, because there is no such store in Cluj and, secondly, because the online environment offers us so much, and everyone's time it's so precious that we thought it was much more reasonable from this point of view that our store offers you a more complex experience. The store is located in the city center, on David Ferenc street, no. 7 and can be visited from Monday to Friday between 11 and 18, respectively on Saturdays between 11 and 15.
What brands will those who cross the threshold of the MONOM concept store discover?
Of course, MONOM. Minimalist, architectural, statement jewellery, made in our workshops in Cluj since 2016.
MURMUR - was launched in 2011 as a reconnection with femininity and sensuality, through pret-a-porter. A way for women to enjoy who they are, with or without the presence of men. The feminine aspect of the woman of the 50s, the ritual of undressing and the shapes of vintage lingerie translated into modern ready-to-wear are constant landmarks of the MURMUR universe. MURMUR has been worn by VIPs such as Pamela Anderson, Lady Gaga, Madonna, Beyoncé, Miley Cyrus, Ariana Grande, Katy Perry, Rita Ora, Kristen Stewart and Dua Lipa and featured in international magazines such as Vogue UK and Paper magazine. MURMUR is present internationally in stores in Europe (France, Italy, Germany, Netherlands, Switzerland, Greece, Portugal, Poland) and North America - USA and Canada.
IRINA SCHROTTER – a major brand in Romanian fashion, launched more than 30 years ago, in Iași, Romania. For many years, the Irina Schrotter brand has had a wonderful collaboration with the University of Art and Design in Cluj, from whose ranks several graduates have worked on the creative side.
LUCIAN BROSCĂŢEAN - with over 20 years of experience in the field, Lucian is one of the most representative figures of fashion in Romania. He teaches at UAD Cluj-Napoca, where he now holds the position of director of the Department of Fashion-clothing design.
SMARANDA ALMĂȘAN - is a premium brand, its collections are built around eloquent models, with fine cuts and sharp silhouettes.
ATU BODY COUTURE – is a Romanian brand founded in the summer of 2011 by Lăcrămioara Ilie in Bucharest. ATU Body Couture explores the feminine universe and its aesthetic manifestations, realized through two seasonal collections: Spring – Summer and Autumn – Winter. Since the winter of 2015, the ATU collections bear the signature of Cătălin Vălean (Creative Director), also a graduate of UAD Cluj.
AGNES KEZSEG – fashion and children's book illustrator from Cluj, who uses references from the history of fashion and the history of art in her illustrations.
ANIMA MUSES - a brand launched in Cluj-Napoca by Diana Rogo and Alina Căpitan. Anima brings contemporary femininity, flattering shapes and wearable pieces to the wardrobes of women who know what they want. The items are simple, timeless and easy to style, putting the person first, not the clothes on them.
FIZIC - Fizic is a brand that creates small and unique series of silky, feminine, timeless clothing products, using very good quality natural fabrics. The brand works with a passionate and experienced team and collaborates with artists and artisans from Transylvania.
IPANOMI is a Romanian sustainable fashion brand for women, which brings a positive change through its products made from natural or recycled materials.
MAESTOSO - represents a fusion between the geometric and rigorous design inspired by architecture and the timeless elegance of the minimalist style. To emphasize the mastery of the execution and the innovative design, the brand name was inspired by the way of performing a musical passage, in a grand manner.
MATCA – a brand that produces botanical perfumes in Sibiu, made only with natural ingredients.
MIRAJ - Emblem of the Romanian perfumery industry of old, Miraj represented for many Romanians one of the few luxury products they had access to. Recently, the brand was brought back to life and launched 2 perfumes in collaboration with Stéphanie Bakouche.
VILEGIATURA – an accessories and clothing design brand also founded in Cluj, which proposes pieces inspired by craft techniques and made through a sustainable production process.
UNDRESS - a Romanian slow fashion brand, dedicated to women who, like us, constantly find beauty in simplicity.